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Nov 19, 2020
3 min

Gross margin vs net margin... which should you use when evaluating marketing channels?

Why does this matter for marketers? Marketing is becoming more and more about knowing your numbers. And understanding the difference...

Nov 16, 2020
2 min

Christmas must go on!: Webinar summary

Our fourth webinar co-hosted with TRADE and Home Grown Club focused on the hospitality industry over Christmas 2020 - discussing the...

Oct 12, 2020
2 min

How to increase your restaurant's Christmas bookings

Summer has come to an end and whilst many dread to think about Winter, now is the perfect time to start preparing for the Christmas...

Aug 25, 2020
4 min

5 approaches your restaurant can take to combat no-shows

No shows cost the UK £16 billion a year. By understanding why they happen, and the methods we can try to combat them, certainty can be...

Aug 13, 2020
4 min

5 must-have technologies for a friction-free and safe restaurant environment

For the past few months, we’ve been challenged in unprecedented ways to adapt the routines and procedures that we’ve comfortably known for a

Jul 30, 2020
1 min

How can the 'Eat Out to Help Out' scheme benefit your restaurant?

The ‘eat out to help out’ scheme was launched to provide a helping hand to the struggling hospitality industry, now that everything is...

Jul 8, 2020
2 min

3 reasons why you should break free from discounting

Every restaurant considers discounting at one point. We all need to gain customers, and discounting can be very effective for this. But...

Jul 2, 2020
2 min

Hospitality Post-Lockdown

Our third webinar co-hosted with TRADE focused on the hospitality industry post-lockdown, gaining insights from other countries and...

Jun 22, 2020
2 min

Resuming hospitality businesses in a socially-distanced world

In our latest webinar co-hosted with TRADE, we discussed the new world that follows after COVID-19 and how to prepare for it. If you...

Mar 20, 2020
3 min

How we are helping our restaurants during this challenging time

It has been an extremely stressful week for everyone in the industry. During this period of uncertainty, it's crucial that we all step up...

Aug 22, 2019
2 min

How to encourage loyalty from your customers and create repeat custom

Bribing loyalty will never work. Why? Because true loyalty from a customer happens when an emotional bond forms. This can’t be created...

Jun 17, 2019
2 min

3 Things to remember when organising the office Christmas party

Quick, panic, we only have a mere 6 months until the Christmas party season is upon us! In other words, if you haven't booked the venue,...

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